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Simplicity and Web 2 Design

Today’s web 2 sites all have some unique features that set it a bit apart from the earlier websites. Web 2 means a new revolution on the web with greater focus on interactivity between sites and a lot of socializing and formation of new online communities. The modern style of web designing has certain common features and one could say that the key word here is indeed simplicity. No more flashy websites with strong colors to tire away people.

Contemporary web design is distinguished by,

  • Simple layout
  • Centralized orientation
  • Neutral background colors
  • Good spacing between text
  • Clear and bigger text

Thus web designers are able to come closer to the overall objective of a web site. Any visitor to the website is well guided because of the use of lesser visuals and images /icons that are very appropriately chosen. The required effect is created by using the minimal required words. In the earlier days web designers believed that the visitors to the websites were to be motivated and did not know what to expect from a web site. However all that has changed. Today visitors know what to get and from which site.

Current web 2 design trends include,

  • Use of cute icons but sparingly
  • Giving a realistic effect to water droplets buttons etc
  • Use of rich details
  • Using star flashes
  • More use of gradients
  • Restricted use of the number of columns in a page
  • Giving an illusion of reflection and the shiny table effects
  • Aqua themes using blue and white colors
  • Distinct top section of web page
  • Clear and visible navigation

Managed Outsource Solutions (MOS) is a US based outsourcing, company that offers professional yet affordable services in corporate website design, custom website design, e-commerce website design, real estate website design, small business website design, mortgage web site design and realtor website design services for clients in the US, Canada the UK and Australia.

About Julie Clements

Julie Clements

Joined the MOS team in March of 2008. Julie Clements has background in the healthcare staffing arena; as well as 6 years as Director of Sales and Marketing at a 4 star resort. Julie was instrumental in the creation of the medical record review division (and new web site); and has especially grown this division along with data conversion of all kinds.